Posts Tagged ‘Relationship’
Take these simple tips on how to Cold Call
Always be Positive
Remember that cold calling is a powerful business strategy. First be
positive with your self. Your co-workers and your prospects you’re
about to make the cold call should be next to feel positive about.
There must be enthusiasm in your voice the people can feel right away.
Prepare to be Prepared
It’s not enough to know the procedure and having the right attitude.
Prepare the list of whom to be called or visited, how the introduction
should be done, learn what prospects do and the most important part
of all is that your offered product or service should be something that
could be of good use for them. Being well prepared can turn a simple
cold call into real business.
I am what I am
Never sound too over reactive or obviously nervous on the phone or
when you shake your prospect’s hand. Never try to be somebody you
are really not with an aim to getting the attention you need. Assume
that talking to your prospective customer for the first time should be
the key to a lasting relationship.
Calm Down
Anticipate that you’ll be declined. That’s it. It’s really hard but never
take it as a personal attack on you. Don’t let the feeling of being
dismissed put you down and roll you back. Be patient and learn from
your mistakes. You will reap a good harvest if you commit yourself to
being persistent. This will also help you find a strategy that will work
in the long run. Look at each turn down as if it were the next stepping stone.
The Art of Questioning
You cannot expect someone to believe you right away and just sign up
after describing your company’s objectives. You have to ask the right
questions. Ask what they do correctly and promptly to help you use it
along the conversation. A sure attention getter when opening a
conversation can be “May I ask you about something MsMr?” People
want to help and this question lowers their guard. The next question
will be “Can you help me out about this thing sirma’am?” This
question does not ask for a yes or no answer but would definitely give
you a valuable response that you can use all through out the interaction.
It’s possible that the little Girl Scout on the street asked the same
question and left the doorway with 2 less boxes of cookies at hand!
Maintaning your list of contacts
However, depending on your level of association with them, they may
think twice about giving their opinion or thoughts about their contacts.
Their opinion can sometimes help you in making a strategy on how to
approach and ask for help from their contacts.
* People who sell you things
You may think that your relationship with these people is purely based
on trading goods and services, then paying for them. However, people
who sell you things are also sources of information when networking.
Since these people sell their goods to different types of persons, they
may have associated with somebody who belongs to the same field as
you do, or have heard information about your target job from their
other clients.
These people will also be happy to help you, since they know that
maintaining a pleasant relationship with you means a stable business.
Also, if you have a good job means you have increased your
purchasing power, and then it could also mean that you may purchase
more from them.
* Former employers, colleagues or co-workers
Learn how to market your small organization.
Marketing is not about trying to sell your products and services to everyone. It is about knowing who to market your products to.
In marketing, it is good to remember these fast facts:
> Know about your customers.
>Communicate with your customers.
>Build a good and personalized relationship with your customers.
This will be a great edge for you to have against the bigger companies.
They might offer discounted prices but it is harder for them to keep
track of customers on a more personal basis.
>Do not stop the marketing process.
As a small organization, you need to routinely review the markets that you need to pursue so that you can better reach out to your
customers.
Remember, small organizations are big businesses these days so do not be afraid to work hard for the company that you have – not matter how small.
If you work hard, make wise business decisions, learn how to market your small business and personalize your customer interaction, your
small-scale business is sure to rise to the top.